DR. RACHEL TALTONThe Marketing Goddess

    Dr. Rachel Talton is CEO of the award-winning firm Synergy Marketing Strategy & Research, Inc.  Synergy’s purpose is to help organizations inspire, connect, and engage with customers to flourish and grow. Synergy uses a unique combination of expertise in brand research and leadership strategy to better understand consumer and employee behaviors and leverage opportunities for growth.

    In addition to Dr. Rachel’s success as an entrepreneur, she is an award-winning published scholar and keynote speaker in the areas of leadership, brand strategy, consumer loyalty, and employee engagement.


    “Dr. Rachel,” as she is affectionately called, is also CTO (Chief Transformation Officer) of Flourish Leadership, LLC and the Flourish Conference for Women in Leadership, which provides high-achieving female executives and entrepreneurs with executive coaching, masterminding cohorts, and the company’s signature offering: Transformation Immersion™.  Transformation Immersion Retreats are scalable strategic leadership events. These sessions provide in-depth analysis and mentoring to help executive women flourish in both their professional careers, and personal lives.


    Dr. Rachel serves on the Board of Directors and Executive Committee of Positively Cleveland, where she chaired the Marketing Committee for six years.  In addition, she serves on the Board of Directors of the Cuyahoga Community College Foundation, the Akron Community Foundation, as well as JumpStart Inc.


    Dr. Rachel is a member of the Cleveland Bridge Builders Class of 2002, as well as the Leadership Cleveland Class of 2005. Dr. Rachel was recognized as a 2016 Cascade Capital Business Growth Awardee, a 2015 Woman of Distinction by the Girl Scouts of America, a 2015 Women Who Excels by Smart Business Magazine; a 2014 Young Professional of the Year (STAR Award) by the Women of Color Foundation. Her firm, Synergy, was also selected as winner of the prestigious 2014 Medical Mutual Pillar Awardee for Community Service.


    Dr. Rachel was selected as a finalist for the 2010 Northeast Ohio ATHENA® International Award, a global award recognizing exceptional leaders who seek to inspire others to pursue excellence in their professional and personal lives. She has also received the 2010 NAWBO “Top 10 Women Business Owners” Award, Crain’s Cleveland Business “Top Forty Under 40” Award, Kaleidoscope Magazine’s “Top 40-Under-Forty Leaders in Northeastern Ohio” Award, a Who’s Who in Black Cleveland commendation. In addition to her awards in economic and social development, Dr. Rachel is also a proud member of the Links, Inc., Delta Sigma Theta, and the PhD Project.


    Dr. Rachel has been featured as an expert in brand strategy and market research on ABC News, Fox News, The Cleveland Plain Dealer, Crain’s and MBA Magazine. She has authored several practitioner and academic articles. Her #1 Amazon bestseller, Flourish: Have it All Without Losing Your Self was published in January 2016.


    Dr. Rachel earned her Doctorate in Management from Case Western Reserve University’s Weatherhead School of Management, where she also serves as Adjunct Professor of Marketing. She holds an MBA with a concentration in Finance from Cleveland State University, as well as a BA in Psychology. Rachel’s personal passions include international travel, community service, public speaking, writing, art, and music.

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